Venture development is of central importance to any strategy that seeks to build an economic base controlled by the community. At bottom, venture development is the process through which business opportunities are identified, screened, selected, planned, and implemented. This workbook, and the Venture Development Basics Workshop it supports, introduces communities and individuals to the fundamentals of this process, whether they intend to apply it from a community economic development or small business perspective.
The ten chapters guide readers and workshop participants through an exploration of the attitudes, policies, and detailed planning that make for business success. Appendix 1 introduces the CED planning framework known as the Development Wheel. Appendix 2 demonstrates a venture development exercise based on the hypothetical community of “Deep River.” Appendix 3 demonstrates the application of venture selection criteria in a First Nation community.